In the summer of 2024, WIC West Virginia wanted to showcase those who were helped as children through nutrition, breastfeeding and support services plus those who also were able to utilize these vital services as parents. West Virginia mother Cora Miller agreed to be our “I’m a WIC Kid” ambassador by sharing how the various services benefited she and her family growing up as well as raising her children today. Through public relations, TV, radio, video, digital and a  billboard campaign, Cora’s story was shared throughout the state.